The future of SEO and AI search is quality content and great user experience. In a recent interview Google’s VP of search Elizabeth Reid said this. Summarized: Publishers should focus on creating high quality detailed content that offers a unique perspective rather than shallow manufactured content. Since users are getting quick facts from AI overviews… Read More
The State of Web Search and AI Today Google is still the leader and traditional search is growing. There are 5 trillion searches on Google annually, and 14 billion searches on Google per day. Google’s Share of Total Website Referrals to websites is 44%. 95% of people that interact with ChatGPT also use Google Search,… Read More
You should do this one thing to win at (SEO) Search Engine Optimization (GEO) Generative Engine Optimization and (AIO) Artificial Intelligence Optimization. That is to write great, helpful, original content. There’s no bag of tricks, secret sauce or online course you’re going to take that’s going to matter without great content.
Ways to improve findability for your brand and Business Online. Keyword research first because keywords and how people search is how people think. Your messaging should always be driven by and include keywords. It’s not just Google, but TikTok, Instagram, and LinkedIn are all super valuable resources for understanding how your potential customers may be… Read More
Findability is a better approach than just (SEO) Search Engine Optimization, SEO is too narrow on it’s own to be your only focus. Traditional search engine search is growing. AI search and attribution is evolving and growing. Social Media search is growing and constantly evolving. Content optimization and findability is best approach for growing your… Read More
