Ways to improve findability for your brand and Business Online. Keyword research first because keywords and how people search is how people think. Your messaging should always be driven by and include keywords. It’s not just Google, but TikTok, Instagram, and LinkedIn are all super valuable resources for understanding how your potential customers may be looking for you. Chatbots like ChatGPT and Gemini do not have access to live search data, so are not as good at keyword research as you may think. They do have extensive knowledge of written content online, so feeding keywords into those chatbots for content ideation is also something extremely valuable.
Ways to improve findability for your brand and Business Online. Keyword research first because keywords and how people search is how people think. Your messaging should always be driven by and include keywords. It’s not just Google, but TikTok, Instagram, and LinkedIn are all super valuable resources for understanding how your potential customers may be looking for you. Chatbots like ChatGPT and Gemini do not have access to live search data, so are not as good at keyword research as you may think. They do have extensive knowledge of written content online, so feeding keywords into those chatbots for content ideation is also something extremely valuable. #seo#searchengineoptimization#aimode#aioverviews#googlesearch#contentcreation#findability#chatbots#socialsearch
