Search Engine Optimization (SEO) No Tricks!

As I have been saying for almost 2 decades. NO TRICKS. Just great content. I have seen so many brands and their websites damaged by bad SEO. It has given the discipline a bad name. SEO is really about creating relevant quality content so real humans can find what they are looking for. SEO is not advertising it’s the foundation of the web, and should always be helpful not deceptive.

Search Engine Optimization (SEO) is a long game of creating helpful, quality, authoritative content for real humans.

Don’t listen to anyone that says they have the secret sauce to game the system. Eventually Google will catch them. Short term results are not worth long term damage to your brand.

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